Yamaha

Yamaha Motor first entered the American market in 1970. The key to Yamaha’s success in international markets has been the creation of the Enduro line of commercial-grade motors. Yamaha’s commitment to service and reliability in the Enduro line has provided a solid foundation for all future models.

The first Yamaha 4-stroke engine was released in 1984. This put Yamaha ahead of the competition when emissions standards came into effect in the 1990s.

Ten years ago neither Mercury nor Johnson/Avenrod had only a 4-stroke model double.